Data
Our Specialist Services
Detailed Analytics
Customer Insights: We can help your eCommerce business gain insights into consumer behaviour, preferences, and purchasing patterns by analysing data from website traffic, transaction history, and social media interactions.
Market Trends: We compare your analytics with competitors to identify emerging opportunities, assess competitive threats, and make data-driven decisions to stay ahead.
Performance Metrics: We ensure accurate estimations of conversion rates, customer acquisition cost, and lifetime value to assess your marketing effectiveness and sales performance.
Segmentation and Targeting: Categorise customers based on demographics and behaviour using machine learning for targeted marketing and personalised experiences.
Predictive Analysis
Demand Forecasting: Predict future demand for your products, so we optimise inventory levels, anticipate supply chain needs, and minimise stockouts or overstock situations.
Customer Lifetime Value Prediction: We analyse historical consumer data to predict future value of your customers, so we can prioritise customer acquisition & retention efforts, and allocate resources, to maximise profits long-term.
Product Recommendations: We create machine learning algorithms to generate personalised recommendations based on past purchases, browsing history, and preferences. This way we increase cross-selling opportunities, and drive revenue growth.
Churn Prediction: We identify at-risk customers by analysing indicators like declining purchase frequency, decreased engagement, or changes in behaviour, so we can create targeted retention strategies to prevent customer attrition.